A major branding exercise to enable Ernst & Young to combine its law firms around the world under one brand.
A large and highly detailed piece of work for which we won the prestigious LEMAS award for 'Best Design Agency'.
The magazine had grown from small beginnings and needed a complete overhaul and re-branding to reflect the financial advice offered to its wealthy readership. The publication has recently changed its name to HNW (High Net Worth) but has retained the distinctive Stash branding.
Semaphore is the name of the software developed by Smartlogic to give clients control of information by the use of classification and the management of metadata. The challenge was to create a new identity that rebranded and established Smartlogic’s position in its markets and included logotype design and brand development that worked across the company’s website and its printed collateral.
It was evident when we were asked to look at the re-designing of their annual brochure that what Management Futures really needed was a complete overhaul in the way they presented themselves to their market. The work involved a new logotype and branding guidelines covering the complete range of MF’s collateral.
A sister company for Law Absolute, KW&G was to be a recruiting company specialising in professional recruitment (rather than law sector recruitment) and we were asked to look at branding for the new company. Shown here is part of the presentation that took on elements of our original Law Absolute branding whilst creating a new strong identity in its own right.
Another small company that expanded to become very successful extremely quickly and then needed a logotype and branding across the complete range of items. An immediately recognisable logotype. ICM is now a Creston Insight company.
A well structured brand defines and establishes your company. It helps your message rise above the competition's. It adds value to your bottom line.
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